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  • 每日瑜伽品牌設計

    每日瑜伽 為“App Store年度精選應用”,致力于為用戶提供一站式瑜伽練習解決方案。海外版為Google Play Store的推薦產品,蘋果應用商店2017年最佳開發者,目前全球用戶數突破4200萬。
    隨著每日瑜伽業務和市場的擴張,原有的品牌形象已經不足以承載未來的戰略需要。巴頓品牌接受委托,助力每日瑜伽品牌全新改版升級,同時推出了吉祥物“Yomi”,通過“Yomi”的廣泛應用,與受眾建立起緊密的情感聯系,提高品牌的親近度和忠誠度。
    標識靈感取自每日瑜伽英文名“Daily yoga”,融入了象征“daily”的時鐘概念,結合瑜伽的體式構成指針的造型,寓意著瑜伽練習在于每日持之以恒。吉祥物靈感源自樹懶,慢悠悠的屬性如同瑜伽的動作緩慢柔和。如同瑜伽能讓你在快節奏的生活中,擁有一種“慢”的能力,在喧囂的世界里感受安靜的力量。

    • 客戶名稱 :    每日瑜伽品牌設計
    • 服務內容 :    品牌設計、VI設計、吉祥物設計、IP設計
    • 創作日期 :    2018-07-09

     

    每日瑜伽 為“App Store年度精選應用”,致力于為用戶提供一站式瑜伽練習解決方案。

    海外版為Google Play Store的推薦產品,蘋果應用商店2017年最佳開發者,目前全球用戶數突破4200萬。

     

     

    標識靈感取自每日瑜伽英文名“Daily yoga”,融入了象征“daily”的時鐘概念,結合瑜伽的體式構成指針的造型,寓意著瑜伽練習在于每日持之以恒。

    吉祥物靈感源自樹懶,慢悠悠的屬性如同瑜伽的動作緩慢柔和。如同瑜伽能讓你在快節奏的生活中,擁有一種“慢”的能力,在喧囂的世界里感受安靜的力量。

     

     

     

    隨著每日瑜伽業務和市場的擴張,原有的品牌形象已經不足以承載未來的戰略需要。

    巴頓品牌接受委托,助力每日瑜伽品牌全新改版升級,同時推出了吉祥物“Yomi”,通過“Yomi”的廣泛應用,與受眾建立起緊密的情感聯系,提高品牌的親近度和忠誠度。

     


     

     

     

     

     

     

     

     

     

     

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